One universal truth that all football fans can agree on is that World Cup travel is unique. Ordinarily, we travel to try new things, experience different cultures, live like locals and appreciate all that going away has to offer. However, during the World Cup we bring our own countries, our own culture, and our own passions to prove that our home is the best.
The role that Marriott Bonvoy and Visa play during the World Cup is to provide fans the support they need when on foreign turf, offering them the ability to feel the pride, passion, and culture of their home team wherever they are.
Developed in partnership with Anomaly and Visa, the films were supported by a library of photography which was used for high impact OOH placements, social, and on-property. The broader social capture was led by Jacob Media, crafting bespoke narratives while also drafting off of the larger production.
Film Direction: Hernan Corera
Photography: Jacob Media
More Work
